NSSC18 Website
Services
- UX Design
- Website Design
- Motion Graphics
Project
The National Student Show and Conference is an annual event focused on inspiring graphic arts students from across the U.S., enhancing their design education, and preparing them for the real world. The theme of the event, Breakthrough, was meant to highlight the experimental aspects of the design process. We took it as an opportunity to experiment with interactive technologies in order to create an unexpected website experience.
Starting with the Basics
The website needed to function as a tool for many aspects of the event, so we started by outlining requirements: ticket purchasing, calendar of events, competition submissions, bios for judges and speakers, and location information.
Not Your Standard UI
We wanted the unconventional characteristics of the design to carry through to the standard interface elements. We experimented with animation and scale to create a system of unexpected interactions with traditional elements.
Order From Chaos
In the design competition section, we knew that we would be dealing with a load of information to present for rules and categories. After a few iterations of how we could present the content, we decided to implement physics simulation code into an expandable drawer system that allows users to explore and interact with the content in a unique way.
Made for Mobile
With the primary audience being design students, we knew that a significant amount of traffic would be viewed on mobile devices. We intentionally built each section to function flawlessly on all screens. For an added touch, we built the main animation on the home screen to be controlled via the built-in gyroscope on mobile devices.
Get the Full Experience
This website was part of a larger branding campaign that included an Augmented Reality experience.
See the Campaign
