Salt Water Swim is a “beach chic” boutique in Honolulu that sells their own handmade jewelry, as well as home goods and clothing from trendsetters around the world.

Ann Wool, designer and Hawaii native, started making island-inspired jewelry and selling it on Etsy with dreams of opening up her own brick and mortar. Now, with the launch of her flagship location, she’s bringing her creative edge to the modern island lifestyle.

Salt Water Swim is the antithesis of every Hawaiian shirt, puka shell necklace tourist trap. Just like the curated goods they sell, every branded piece embraces natural beauty, simplicity and creative expression by balancing organic and geometric elements.